2025: A Year in BooksWelcome to my annual book list—apparently an endangered species in this day and age. I keep hearing that "no one reads anymore," but I'm calling bullsh*t on that. Some of us are still out here turning actual pages (or swiping them on our Kindles,...
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You’re Already an Authorpreneur (You Just Don’t Know It Yet)
You're Already an Authorpreneur (You Just Don't Know It Yet) I’ve never pictured myself as a keynote speaker (not really). When I think "keynote speaker," I think of people like, Rick Lozano—the Musical Motivator, who I met at an NSA conference. People like Rick...
The Unwritten Rules: Why I’m Done Writing Encyclopedias (And You Should Be Too)
The Unwritten Rules: Why I'm Done Writing Encyclopedias (And You Should Be Too)Right now, there's a lie being sold to every expert who dreams of writing a book. The lie goes like this: Your book is your credential. It’s a 300-page argument proving that you deserve to...
Is Writing a Book Worth It? (And Does Anyone Even Read Anymore?)
Is Writing a Book Worth It? (And Does Anyone Even Read Anymore?)After a workshop I was leading today, someone asked me, half-joking but half-serious: "Does anyone even read anymore?" It's an honest question that cuts to the heart of something every aspiring...
Finding the Business Case for Your Book: The Make-or-Break Question Every Business Owner Must Answer
Finding the Business Case for Your Book: The Make-or-Break Question Every Business Owner Must Answer Do you know what is the first question I ask every ghostwriting prospect who agrees to a sales call with me? The question that’s at the top of my list of discovery...
When Ideas Come Crashing In: Navigating the Creative Tidal Wave
When Ideas Come Crashing In: Navigating the Creative Tidal WaveTwo weekends ago, I went to the beach and my brain started doing that thing again. You know: when an idea starts bubbling up and suddenly I want to drop everything and just play with it. And that’s...
The Curious Self: Finding Freedom in a World of Overthinking
The Curious Self: Finding Freedom in a World of OverthinkingLong-time readers know I used to be a philosophy professor. For eight years, I taught students how to think critically, analyze arguments, and question everything. But when I was ready to leave academia in...
Overthinking Your Book? I Bet You’re Overthinking This Too
Overthinking Your Book? I Bet You’re Overthinking This Too You know that feeling when you're staring at a blank page, the cursor blinking with the smug confidence of a used car salesman, as you try...
What is a Ghostwriter in the Age of AI?
What is a Ghostwriter in the Age of AI? Let's be real for a minute: Artificial Intelligence has turned the writing world upside down. Everyone's talking about it, especially in light of The Atlantic’s investigation into the Library Genesis data set finding that...








