The Unwritten Rules: Why I'm Done Writing Encyclopedias (And You Should Be Too)Right now, there's a lie being sold to every expert who dreams of writing a book. The lie goes like this: Your book is your credential. It’s a 300-page argument proving that you deserve to...
Is Writing a Book Worth It? (And Does Anyone Even Read Anymore?)After a workshop I was leading today, someone asked me, half-joking but half-serious: "Does anyone even read anymore?" It's an honest question that cuts to the heart of something every aspiring...
Finding the Business Case for Your Book: The Make-or-Break Question Every Business Owner Must Answer Do you know what is the first question I ask every ghostwriting prospect who agrees to a sales call with me? The question that’s at the top of my list of discovery...
When Ideas Come Crashing In: Navigating the Creative Tidal WaveTwo weekends ago, I went to the beach and my brain started doing that thing again. You know: when an idea starts bubbling up and suddenly I want to drop everything and just play with it. And that’s...
The Curious Self: Finding Freedom in a World of OverthinkingLong-time readers know I used to be a philosophy professor. For eight years, I taught students how to think critically, analyze arguments, and question everything. But when I was ready to leave academia in...
You know that feeling when you're staring at a blank page, the cursor blinking with the smug confidence of a used car salesman, as you try desperately to write a social media post (or even just a smart hook) that doesn't sound like it was written by a robot having an...
Let's be real for a minute: Artificial Intelligence has turned the writing world upside down. Everyone's talking about it, especially in light of The Atlantic’s investigation into the Library Genesis data set finding that more than 7.5 million books were copied, at...
Last week, I was on a Zoom call with Megan, an executive coach with 15 years of experience and a book idea that had been percolating for at least 10 of those years. Together we scrolled through her AI-generated book outline, so I could see all the sections. "Does this...
I love brainstorming. I’ve always enjoyed hanging around, just me and my brain, playing with ideas. My mind is my playground. There's something magical about that moment when ideas start flowing, connections form, and possibilities unfold. As a ghostwriter who...