Woman sitting confidently

5 Ways to Increase Customer Retention

We all know how important it is to keep our current clients and customers happy. Of course, our  business’ reputation can live or die by customer reviews and referrals. But did you know increasing customer retention by just 5 percent…
Woman with her arms outstretched

Be a Boat Rocker Or What I Learned From Disney’s Frozen

I was watching Frozen with my friend’s kids the other day. It’s great. Elsa, the young boundary-less, emotional doormat princess character kisses the prince and falls in love all in one day. Her older sister, Anna, the powerful and graceful,…
Content Matters #13

104 Reasons Content Matters: Reason #13: Content Sells

In this series, I talk about why having quality content matters even in a world that is overly saturated with information, maybe especially in a world that is overly saturated with information. With so much free information, just a Google…
Content Matters #12

104 Reasons Content Matters: Reason #12: Content is Accessible

In this series, I talk about why having quality content matters even in a world that is overly saturated with information, maybe especially in a world that is overly saturated with information. With so much free information, just a Google…
Content Matters #10

104 Reasons Content Matters: Reason #10: Content Attracts Business

In this series, I talk about why having quality content matters even in a world that is overly saturated with information, maybe especially in a world that is overly saturated with information. With so much free information, just a Google…