Emily Crookston, The Pocket PhD, Ghostwriting and Content Marketing

Work on your book without worrying about your book

Writing isn't my passion. Helping you capture yours is.

This is going to sound like a dirty little confession…

But I don’t actually see writing as an art form. And I’m not ghostwriting for you as a cute little side gig to supplement my own book-writing passion project. 

My expertise is helping other experts communicate their expertise with the world. 

And because I stay detached from the writing, it’s easier for me to handle the necessary feedback and criticism a collaborative process like this requires. 

That’s how I can take you from “I have an idea” to “HOLY SH!T I wrote a book!” in just 16 weeks. 

Just call me the surrogate mother of your book-baby

It can be really scary to hand over your brilliant ideas and have someone else figuratively birth them into this world. 

I keep the process as collaborative as possible, so you really own the book when it’s done. I want you to feel in your bones that this is your book. 

If you:

  • Have original content, facts, and knowledge the world lacks
  • Have an innovative or industry-disrupting idea
  • Can create a high-level outline or table of contents for your idea
  • Are a seasoned pro within your industry
  • Whole-heartedly believe in your idea or perspective
  • Aren’t afraid that fact-checking or feedback will kill your idea

You’re up for the challenge and ready to write your own book!

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GHOSTWRITING
What You Need to Know

You could be 16 weeks away from more speaking gigs, better clients, and increased income when you become the go-to expert thanks to your new title of “author.”

How it works:

  • Once we decide we’re a great book-writing team, you bring me a full outline of your book.
  • We look at other content you’ve got (e.g., blog articles, presentations, notes scribbled on cocktail napkins) and assess where it all fits. 
  • We have weekly check-ins and content strategy meetings over the next 16 weeks.
  • We follow an editorial calendar with key deadlines, so you always know what stage we’re at.
  • I promise complete confidentiality with a good ol’ fashioned, airtight contract. No pinky swears or blood oaths here. 

Take back belief in your book

Committed to sending your manuscript to print? Developmental editing is a critical piece of the editing process to evaluate and edit your book’s structure thoroughly. 

And you’ll walk away confident you’re sitting on a game-changer so you can get published at last.

If you:

  • Have a complete rough draft of a nonfiction manuscript
  • Want greater confidence in your book
  • Write within a genre that requires strong, clear, and concise arguments
  • Whole-heartedly believe in your idea or perspective
  • Aren’t afraid that fact-checking or feedback will kill your idea

You’re prepared for me to poke and prod at your manuscript!

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DEVELOPMENTAL EDITING
What You Need to Know

In just 4 weeks, I’ll evaluate your draft manuscript for organization, structure, and tone to make your ideas, points, and perspectives as strong and compelling as they can be.

How it works:

  • A $500 deposit guarantees a read-through of up to 25 pages to determine whether your manuscript is ready for editing
  • Your deposit is automatically applied to your final invoice if we move forward 
  • We follow an editorial calendar with key deadlines, so you always keep the publication finish line in sight
  • We ensure your book resonates with your audience through the competition and positioning research I compile and share with you
  • We talk through the best positioning for your book based on comparable research

Your new credibility is the real ROI

Writing a book is an investment of blood, sweat, tears, time, and, yes – money. 

The reality is that you may not make the whole investment back in actual book sales, but you will make it back on the opportunities and clients you gain because you wrote a book. 

You are an authority figure. An expert. An author. 

"It's inspiring to work with a pro to get your book across the finish line!"

Katrijn van Oudheusden, CEO, Founder & Author

“Emily singlehandedly transformed my collection of paragraphs into a book. She has true developmental editing wizardry (And I never felt she was changing my style or voice). Perhaps just as important: she helped me believe in my book by giving her professional opinion and support. She set an editing plan and then stuck to it like a pro. I recommend her to anyone trying to write a book. She'll take you from trying to the real thing.”
Katrijn van Oudheusden, CEO, Founder & Author