The first time anyone ever asked me what I wanted to do with my life was when I went to college. Sure, like most kids, I got the “what do you want to be when you grow up?” question occasionally. But I never took it seriously. Then, all of a sudden, at 19 years old,...
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You Need a Lot of Space to Be Limitless
You guys, you guys! Did you know the end of the decade is right around the corner? Something about endings and beginnings make me extra reflective. Does it feel like this ending snuck up on you? I’ve definitely been feeling that way. Maybe it’s because it seems like...
Repurposing Case Studies: How to Get More Content Mileage Out of Your Signature Content
Creating and repurposing case studies for your small business is a great idea. Not only do case studies explain the value you provide in detailed terms, they present the information in a vividly readable form. You want potential clients to picture themselves working...
On Manifestos and Market Research
A friend of mine, who recently started a business told me she was working on a business manifesto. I love the idea of declaring your policies and intentions, so I got really excited. I told her I wrote a manifesto some time ago and we agreed to swap. So I dug mine out...
4 Types of Book Editing—Help! What is Developmental Editing and Do I Need It?
The book editing world is a confusing place for newbies—there’s everything from proofreading to developmental editing services out there. If you’ve poured your heart and soul into writing a business book and you want to know where to go to make your book content...
Is Boredom the Key to Happiness?
I’m thinking about how to embrace boredom in the digital age. Technology has changed my life. At the risk of dating myself, I grew up before the Internet was available in nearly every home around the globe. When I was a sophomore in college, I got an email address,...
On Finding Your WHY and Writing as Collaboration
One of my clients recently asked me about my big “why.” I’ve been a Simon Sinek fan since my first entrepreneurial mentor recommended his TED talk. So, I’ve thought about this question before (more than a few times). But this time as I started talking, I was...
4 Simple Ways to Repurpose Your Blog for Social Media
The following is a guest blog post from social media strategist, Bianca Lynch. Bianca is a wealth of knowledge. I have used her services to tighten my social media strategy for the PPhD. Take advantage of the valuable resources she mentions below. You won’t regret it!...
PPhD 2018 Year in Review
As we close out 2018, let’s review our accomplishments and bask in the glow of our own brilliance, shall we? 2018 was an amazing year! Not sure 2019 will be able to top it. Let’s see what you got 2019!








