I am kicking around the idea of writing a book for myself—yes, writing a book with my OWN name on the cover (probably as close as I’ll ever get to seeing my name in lights). I’ve even pledged to a couple of my accountability partners to draft a book proposal by the...
Blog
5 Things to Do to Prepare to Work with a Ghostwriter
You and I are in the same boat right now. I don’t want to write this blog post and you don’t want to write your book. Yet, we also both want to publish and get our ideas out there. Fortunately, there’s an easy solution: work with a ghostwriter. Yep. I’ll admit I’ve...
Busy-Shaming—The New Sign You’re a Grownup Mean Girl
I dug up this post from the archives and updated it with my current thoughts. It's odd how so much of the information feels relevant more than 2 years later. Enjoy! If I were ranking feelings, inspiration would be super high on my list. I LOVE feeling inspired. Here...
Blogging Best Practices—Don’t Give Up on Content Creation Until You Read This!
Whether you’re a blogging veteran or just thinking about wading into the content creation pool, you want to get the most out of your original content. Blogging is an awesome way to tell the world what you’re thinking and what you’re up to. But if the world doesn’t...
5 Ways to Increase Customer Retention
We all know how important it is to keep our current clients and customers happy. Of course, our business' reputation can live or die by customer reviews and referrals. But did you know increasing customer retention by just 5 percent can lead to a 25-95 percent...
Branding Your Insides: Confessions From a Left-Brainer Learning to Listen to Her Gut
So branding is a big deal. Or at least that’s what everyone with 2 thumbs and an opinion has suggested to me since I started my business 2 (simultaneously long and lighting short) years ago. And I’m starting to come around to this point of view. I mean, I’ve always...
Be a Boat Rocker Or What I Learned From Disney’s Frozen
I was watching Frozen with my friend’s kids the other day. It’s great. Elsa, the young boundary-less, emotional doormat princess character kisses the prince and falls in love all in one day. Her older sister, Anna, the powerful and graceful, but cold, queen is not...
Another 90 Days in Business in the Books. Best Practices Learned.
I’ve mentioned before that I’m in a peer coaching group where we do 90-day visioning rounds. We wrapped up one round and are starting a new round this week. So, I want to share what I learned including best practices as I reviewed the last few months. I’m sharing not...
104 Reasons Content Matters: Reason #15: Reach the Right People at the Right Time
In this series, I talk about why having quality content matters even in a world that is overly saturated with information, maybe especially in a world that is overly saturated with information. With so much free information, just a Google search away, how do you stand...