Is 2022 your year to figure out LinkedIn? I’ve heard so many people say that this is their year to make LinkedIn work for them. I applaud their enthusiasm for a platform that has allowed me to grow my business over the past two years. But I also want to ask, “what’s...
Blog
100 Things that Delighted Me in 2021
Austin Kleon’s list of 100 things that made his year in 2020. And in 2021.New painting for the living room Bilongo I. Art is becoming a small obsession for me. My very own book project. Here is the seed of the idea. I’m planning to play with the big ideas in blog...
2021: A Year in Books
Since I started my business, I’ve done a variety of posts to mark the end of one year and the beginning of the next. I’ve created some fun infographics with meaningful stats, talked about my word of the year, among other rituals. To mark the end of the beast of a year...
Breathe New Life Into Your Business by Nailing Your Content Marketing
Does this sound familiar? You know your audience is on LinkedIn or Instagram, but you can’t seem to gain any traction. You may be posting a few times every week, but you feel like you’re shouting your brilliant content into the wilderness. Or maybe the “tossing...
What Does it Mean to Be an Expert?
I’ve been working with experts on their books and content marketing, interviewing experts, and making a study of expertise for at least a few years now. So what have I learned? Few experts I’ve encountered wholeheartedly embrace the “expert” label or naturally...
Are You Over Overthinking? Tame Your Inner Thinker and Get that Pesky Draft Out of Your Head
There’s almost nothing I like more than thinking, ideating, musing, brainstorming, and just letting my mind run wild through a field of beautiful ideas. But as lovely as it would be to spend all my time living in the idea field that exists in my own mind, some...
Should We Keep Ghostwriting in the Closet?
One of the Bible stories that had a big impact on me as a kid was Matthew 6:6 (yes, I had to look it up. I was raised Catholic, so I hardly ever read the Bible myself. But I remember hearing this passage being read at church often). What stuck with me from the passage...
How Do You Prepare Your Internal Writing Environment?
New writers like to ask successful and prolific writers the secret to writing. And authors really love talking about their ideal writing environments. They talk about how necessary it is to have the comfy chair, the desk free of clutter, the music or the white noise...
What in the Actual #%!& is Happening with LinkedIn?
If you’re a regular user of LinkedIn, you’ve probably noticed that your posts aren’t getting the same level of engagement they were getting six months ago. You’re not alone and it’s not just LinkedIn. It seems like I can’t have a conversation about social media...








