On Manifestos and Market Research
A friend of mine, who recently started a business told me she was working on a business manifesto. I love the idea of declaring your policies and intentions, so I got really excited. I told her I wrote a manifesto…
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4 Types of Book Editing—Help! What is Developmental Editing and Do I Need It?
The book editing world is a confusing place for newbies—there’s everything from proofreading to developmental editing services out there. If you’ve poured your heart and soul into writing a business book and you want to know where to go to…
Is Boredom the Key to Happiness?
I’m thinking about how to embrace boredom in the digital age. Technology has changed my life. At the risk of dating myself, I grew up before the Internet was available in nearly every home around the globe. When I was…
On Finding Your WHY and Writing as Collaboration
One of my clients recently asked me about my big “why.” I’ve been a Simon Sinek fan since my first entrepreneurial mentor recommended his TED talk. So, I’ve thought about this question before (more than a few times). But this time…
4 Simple Ways to Repurpose Your Blog for Social Media
The following is a guest blog post from social media strategist, Bianca Lynch. Bianca is a wealth of knowledge. I have used her services to tighten my social media strategy for the PPhD. Take advantage of the valuable resources she…
PPhD 2018 Year in Review
As we close out 2018, let’s review our accomplishments and bask in the glow of our own brilliance, shall we? 2018 was an amazing year! Not sure 2019 will be able to top it. Let’s see what you got 2019!…
More Than Words: 3 Tips for Finding Your Voice
One of the skills I have that makes me an excellent ghostwriter is that I read voices. Yes, I am a good listener and I almost always take handwritten notes during business conversations, so I have good content recall (I’m sure this…
Is My Idea a Book Idea?
I am kicking around the idea of writing a book for myself—yes, writing a book with my OWN name on the cover (probably as close as I’ll ever get to seeing my name in lights). I’ve even pledged to a…
5 Things to Do to Prepare to Work with a Ghostwriter
You and I are in the same boat right now. I don’t want to write this blog post and you don’t want to write your book. Yet, we also both want to publish and get our ideas out there. Fortunately,…
Busy-Shaming—The New Sign You’re a Grownup Mean Girl
I dug up this post from the archives and updated it with my current thoughts. It’s odd how so much of the information feels relevant more than 2 years later. Enjoy!
If I were ranking feelings, inspiration would be super…
Blogging Best Practices—Don’t Give Up on Content Creation Until You Read This!
Whether you’re a blogging veteran or just thinking about wading into the content creation pool, you want to get the most out of your original content. Blogging is an awesome way to tell the world what you’re thinking and what…
5 Ways to Increase Customer Retention
We all know how important it is to keep our current clients and customers happy. Of course, our business’ reputation can live or die by customer reviews and referrals. But did you know increasing customer retention by just 5 percent…