Everything is Everything

Everything is Everything

So, I just did something surprisingly hard. I went back to the final blog post I wrote in 2019 to read my predictions and public plans for 2020. Yes, the article is cringeworthy. But it wasn’t cringeworthy in exactly the way I expected it to be. Let me explain… My...
How To Use Your Book to Build a Fabulous Personal Brand

How To Use Your Book to Build a Fabulous Personal Brand

Whenever I speak to a ghostwriting prospect, one of my first questions is always “how do you see your book fitting into your business plan?” In other words, “what’s the business case for writing a book?” This is an important question for all authors to ask, but it’s...
What Type of Writer Are You?

What Type of Writer Are You?

Did you know there are writer types? Me neither. Or at least, I didn’t realize it until I read an article about “Planners vs. Pantsers.”  On the one hand, Planners are all about planning their writing (and probably other aspects of their lives). This type loves to...
The Art of Writing a Graceful Business Email

The Art of Writing a Graceful Business Email

Hop in the WABAC machine with me for a moment (whoa, who ordered the obscure Rocky and Bullwinkle Show reference?). As much as we’d all like to travel back in time to February 2020 so we could go to our favorite restaurant one more time, I want to go back further. ...