The Art of Writing a Graceful Business Email
Hop in the WABAC machine with me for a moment (whoa, who ordered the obscure Rocky and Bullwinkle Show reference?). As much as we’d all like to travel back in time to February 2020 so we could go to our…
Writing Tips
Ghostwriting? How Does That Work?
Are you new to the concept of ghostwriting? You’re not alone. When I introduce myself as a ghostwriter, I get a mix of reactions from quizzical looks to outright confusion to excited exclamations of “I have so many questions!”But…
Just Write the Thing!
Whether you love writing, hate writing, or find yourself somewhere in between, you’ve probably felt at a loss for words. I know I’ve been there.Whenever this happens to me, I spend some time down a rabbit hole of reading,…
Repurposing Case Studies: How to Get More Content Mileage Out of Your Signature Content
Creating and repurposing case studies for your small business is a great idea. Not only do case studies explain the value you provide in detailed terms, they present the information in a vividly readable form. You want potential clients to…
4 Types of Book Editing—Help! What is Developmental Editing and Do I Need It?
The book editing world is a confusing place for newbies—there’s everything from proofreading to developmental editing services out there. If you’ve poured your heart and soul into writing a business book and you want to know where to go to…
On Finding Your WHY and Writing as Collaboration
One of my clients recently asked me about my big “why.” I’ve been a Simon Sinek fan since my first entrepreneurial mentor recommended his TED talk. So, I’ve thought about this question before (more than a few times). But this time…
4 Simple Ways to Repurpose Your Blog for Social Media
The following is a guest blog post from social media strategist, Bianca Lynch. Bianca is a wealth of knowledge. I have used her services to tighten my social media strategy for the PPhD. Take advantage of the valuable resources she…
More Than Words: 3 Tips for Finding Your Voice
One of the skills I have that makes me an excellent ghostwriter is that I read voices. Yes, I am a good listener and I almost always take handwritten notes during business conversations, so I have good content recall (I’m sure this…
Is My Idea a Book Idea?
I am kicking around the idea of writing a book for myself—yes, writing a book with my OWN name on the cover (probably as close as I’ll ever get to seeing my name in lights). I’ve even pledged to a…
5 Things to Do to Prepare to Work with a Ghostwriter
You and I are in the same boat right now. I don’t want to write this blog post and you don’t want to write your book. Yet, we also both want to publish and get our ideas out there. Fortunately,…
Busy-Shaming—The New Sign You’re a Grownup Mean Girl
I dug up this post from the archives and updated it with my current thoughts. It’s odd how so much of the information feels relevant more than 2 years later. Enjoy!
If I were ranking feelings, inspiration would be super…
5 Ways to Increase Customer Retention
We all know how important it is to keep our current clients and customers happy. Of course, our business’ reputation can live or die by customer reviews and referrals. But did you know increasing customer retention by just 5 percent…