by Emily Crookston | Aug 22, 2022 | Uncategorized
Okay, so you’ve been using LinkedIn for awhile and you’ve been successful at starting conversations and growing your audience. But now you’re ready to pour fuel on that fire. How can you use LinkedIn to scale your business? First, remember that as a business owner,...
by Emily Crookston | Aug 2, 2022 | Uncategorized
This week, someone running a lead generation agency reached out to me on LinkedIn to offer a “done-for-you” service. Done-for-you sounds so wonderful. Who wouldn’t want to catch leads falling from the sky, right? In the past, I might have hopped on a call and...
by Emily Crookston | Jul 15, 2022 | Uncategorized
Burnout is the buzzword that won’t go away. Of course, it’s way more than a buzzword. Tons of people were feeling burned out even before the pandemic started (for a point of reference, Amelia and Emily Nagoski’s fabulous book, Burnout, came out in January 2020) and...
by Emily Crookston | Jun 23, 2022 | Uncategorized
In my last blog article, I talked about how engaging on LinkedIn is a two-way street. While most people focus on how to boost the number of comments they get on their own posts, I recommend that you focus on upping your own comment game, especially if you’re new to...
by Emily Crookston | Jun 7, 2022 | Uncategorized
When most people think about the lynchpin of their LinkedIn strategy, they think about stuff like: Optimizing their profilePosting phenomenal contentTaking their LinkedIn relationships off platformSharing about new offers and showcasing their workSliding into the DMs...
by Emily Crookston | May 19, 2022 | Uncategorized
Aristotle once said, “being is said in many ways.” Don’t let your eyes glaze over just yet. I’m not going to dive into a discussion about metaphysics or start talking about the anatomy of existence (I leave that kind of work to others nowadays). But I do want to talk...
