by Emily Crookston | Jan 10, 2024 | Small Business, Writing Tips
Is Now the Best Time to Write Your Business Book? It’s the beginning of the year and I bet someone somewhere reading this has set a goal to write their business book in 2024. That’s great. But is now the best time to write it? In some sense, this is a trick question....
by Emily Crookston | Aug 17, 2023 | Entrepreneur, Small Business, Writing Tips
I don’t often think of myself as someone who craves ritual. But I believe that to some extent, all human beings find ritual to be comforting (and I do have several daily rituals that keep me grounded—don’t talk to me before I’ve had my morning walk and don’t get...
by unityadmin | Oct 7, 2020 | Writing Tips
Hop in the WABAC machine with me for a moment (whoa, who ordered the obscure Rocky and Bullwinkle Show reference?). As much as we’d all like to travel back in time to February 2020 so we could go to our favorite restaurant one more time, I want to go back further. ...
by unityadmin | Jun 25, 2020 | Writing Tips
Are you new to the concept of ghostwriting? You’re not alone. When I introduce myself as a ghostwriter, I get a mix of reactions from quizzical looks to outright confusion to excited exclamations of “I have so many questions!” But before I jump into explaining my...
by unityadmin | Jun 1, 2020 | Writing Tips
Whether you love writing, hate writing, or find yourself somewhere in between, you’ve probably felt at a loss for words. I know I’ve been there. Whenever this happens to me, I spend some time down a rabbit hole of reading, researching, and learning way too much about...
by unityadmin | Jul 25, 2019 | Marketing, Writing Tips
Creating and repurposing case studies for your small business is a great idea. Not only do case studies explain the value you provide in detailed terms, they present the information in a vividly readable form. You want potential clients to picture themselves working...