by Emily Crookston | Jul 31, 2024 | Marketing, Writing Tips
One of the most valuable transferable skills I picked up along the way to earning my PhD (yep. I have one) is the ability to see ideas from different angles. It’s kind of like having x-ray vision, but for universal concepts. In philosophy grad school, we learned how...
by Emily Crookston | May 15, 2024 | Small Business, Writing Tips
I’m often asked, “How do I find my big idea?” This is a good question. But here’s a question I like even better: “How will I know when I have my book idea?” We tend to think of the creative process as being like scientific discovery. We’ll go down into our cave with...
by Emily Crookston | Feb 26, 2024 | Marketing, Small Business, Writing Tips
You’re sitting in a meeting and you have a flash of insight. You think about sharing your idea, but then something gets in the way. Your inner critic stands up and says, “Wait a minute! You can’t say that out loud. You haven’t done any research. What if you’re...
by Emily Crookston | Jan 10, 2024 | Small Business, Writing Tips
Is Now the Best Time to Write Your Business Book? It’s the beginning of the year and I bet someone somewhere reading this has set a goal to write their business book in 2024. That’s great. But is now the best time to write it? In some sense, this is a trick question....
by Emily Crookston | Aug 17, 2023 | Entrepreneur, Small Business, Writing Tips
I don’t often think of myself as someone who craves ritual. But I believe that to some extent, all human beings find ritual to be comforting (and I do have several daily rituals that keep me grounded—don’t talk to me before I’ve had my morning walk and don’t get...
by unityadmin | Oct 7, 2020 | Writing Tips
Hop in the WABAC machine with me for a moment (whoa, who ordered the obscure Rocky and Bullwinkle Show reference?). As much as we’d all like to travel back in time to February 2020 so we could go to our favorite restaurant one more time, I want to go back further. ...
