Yes, You Are a Special Snowflake

Yes, You Are a Special Snowflake

Can we please be honest about something? Marketing has its limits. Sometimes, when you can’t squeeze your message into a cookie-cutter marketing formula, you feel like you’re doing something wrong.  Then you rack your brain, trying to figure out what you need to...
Is My Idea a Book Idea?

Is My Idea a Book Idea?

I am kicking around the idea of writing a book for myself—yes, writing a book with my OWN name on the cover (probably as close as I’ll ever get to seeing my name in lights). I’ve even pledged to a couple of my accountability partners to draft a book proposal by the...