by Emily Crookston | Aug 21, 2018 | Writing Tips
I dug up this post from the archives and updated it with my current thoughts. It’s odd how so much of the information feels relevant more than 2 years later. Enjoy! If I were ranking feelings, inspiration would be super high on my list. I LOVE feeling inspired....
by Emily Crookston | Jul 26, 2018 | Small Business
Whether you’re a blogging veteran or just thinking about wading into the content creation pool, you want to get the most out of your original content. Blogging is an awesome way to tell the world what you’re thinking and what you’re up to. But if the world doesn’t...
by Emily Crookston | Jun 12, 2018 | Writing Tips
We all know how important it is to keep our current clients and customers happy. Of course, our business’ reputation can live or die by customer reviews and referrals. But did you know increasing customer retention by just 5 percent can lead to a 25-95...
by Emily Crookston | Jun 7, 2018 | Writing Tips
So branding is a big deal. Or at least that’s what everyone with 2 thumbs and an opinion has suggested to me since I started my business 2 (simultaneously long and lighting short) years ago. And I’m starting to come around to this point of view. I mean, I’ve always...
by Emily Crookston | May 29, 2018 | Writing Tips
I was watching Frozen with my friend’s kids the other day. It’s great. Elsa, the young boundary-less, emotional doormat princess character kisses the prince and falls in love all in one day. Her older sister, Anna, the powerful and graceful, but cold, queen is not...
