by Emily Crookston | Jul 26, 2018 | Small Business
Whether you’re a blogging veteran or just thinking about wading into the content creation pool, you want to get the most out of your original content. Blogging is an awesome way to tell the world what you’re thinking and what you’re up to. But if the world doesn’t...
by Emily Crookston | Oct 2, 2017 | Small Business
Okay, think real hard: do you have a scarcity mindset? Have you ever made a mistake because you were so focused on not making that exact mistake? Have you spent time dwelling on someone else’s success so much that your actual success was no longer your main priority?...
by Emily Crookston | Aug 23, 2017 | Small Business
With explosive social media and what is now being called “snackable content,” all over the web, it’s easy to see the blandness that comes with the dumbing down of content marketing. Many of my clients seeking content marketing help have expressed concern about how to...
by Emily Crookston | Aug 16, 2017 | Small Business
In pondering the many ways there may be to encourage and continue the flourishing of good information out there regarding ghostwriting, I decided to research all of the reasons why marketers should NOT hire a ghostwriter. And then engage in a little intelligent...
by Emily Crookston | Aug 2, 2017 | Business Development, Small Business
Goal setting is such a Generation X thing to do. Ready for the usual goal setting tips? Here they are: set goals—long term, short term, medium term. Set goals for overachieving. Do it! Right now! And make sure it’s as unreasonable and stress-filled as possible so that...
by Emily Crookston | Jul 12, 2017 | Small Business
Setting boundaries in business is huge! Often, it’s the most efficient people who take on the most, get paid the least, complain about how they’re so stressed out and overburdened, but get taken advantage of the most. On a deeper level, it’s a form of martyrdom. In...