by Emily Crookston | Jul 26, 2023 | Entrepreneur, Marketing, Small Business
If there’s one buzzword I’d like to take back from the gatekeepers (whomever they are), it’s “thought leadership.” The term conjures up images of larger than life business gurus preaching to their superfans in packed arenas. And nine out of ten of those images...
by Emily Crookston | Jun 20, 2023 | Business Development, Marketing, Small Business
You know that I always encourage you to share ideas that are galvanizing, polarizing, and controversial. Naturally, the prospect of doing so can be intimidating, which is why I also want to create safe spaces for sharing such big, hairy, audacious ideas and having...
by Emily Crookston | Jun 12, 2023 | Uncategorized
If you follow me closely, you may know that I’m working on a book about how to write a business book (for now, I’m calling it Unwritten: [a super clever, yet to be decided, subtitle]). In the book, I have a chapter on overcoming the obstacles to writing. What’s...
by Emily Crookston | May 28, 2023 | Uncategorized
The Pocket PhD just passed the seven-year mark. I’ve now been running this business for as long as I was a philosophy professor. I can’t believe that’s true, but sands through the hourglass tell no lies. A lot has changed since I started out as a scrappy freelance...
by Emily Crookston | May 10, 2023 | Uncategorized
As I was lacing up my leopard print Aldos and putting on my synthetic leather jacket today, I was thinking that I wanted to look cool (or at least, as cool as it’s possible for a 40-something woman to look—by the way, Julia Louis-Dreyfus’s new podcast is giving me...