
Writing Tips


A week in the life of a copywriter
The other day I had the following exchange: Coffee shop creeper: I see you working hard here everyday. So, what do you do? Me (without making eye contact): I’m a copywriter. Coffee shop creeper: Oh. I thought maybe you were…
Need more blog ideas? Break free of the STOP and just START writing.
So, last week I wrote about all the benefits of blogging for businesses: blogging drives traffic to your website; increases credibility with potential and actual clients; and gives you a chance to enhance the story you are telling with your…Blogging: The one weird trick that will increase website traffic, boost credibility, and give you the body you’ve always wanted.
Okay, I was obviously kidding about that last thing. But blogging really does drive traffic to your website and boost your credibility with potential and actual clients. Plus, some other really good stuff that I’ll tell you about in a…
Too tired, drained, busy, burned out, blocked….to write a blog post? No you’re not.
I am tired. I was up late watching the big game. What do you mean, what big game? You haven’t heard about the feel-good, Cinderella sports story of the year? Allow me fill you in. The rough-and-tumble Coastal Carolina University…
Busy-Shaming is the New Sign You’re a Grownup Mean Girl
If I were ranking feelings, inspiration would be super high on my list. I LOVE feeling inspired. Here are some random bits of stuff that made me feel inspired this week: This Cavalier fan’s story This kopywriter and his…
Freelancer: The New New ‘F’ Word?
Recently, I was considering an offer I received to wade into the world of freelance writing. I can see the value in doing it. As a copy writer who is new to the scene, I am laser-focused on two…