by Emily Crookston | Aug 17, 2016 | Business Development, Emily's Musings, Entrepreneur
As my automatic email reply says (from now until Wednesday, August 24th): Hi there! Instead of recharging my phone and my computer this week, I’m unplugging and recharging MY batteries in the Asheville mountains. I’m probably doing yoga next to a peaceful...
by Emily Crookston | Aug 11, 2016 | Business Development, Emily's Musings, Entrepreneur
I love watching the Olympics! One of my favorite events to watch is diving. This, despite the fact that, as a kid, I remember watching Greg Louganis’s infamous dive when he hit his head on the board during the 1988 Olympics and despite the fact that I’ve never...
by Emily Crookston | Jul 11, 2016 | Business Development, Entrepreneur, Marketing, Writing Tips
Okay, I was obviously kidding about that last thing. But blogging really does drive traffic to your website and boost your credibility with potential and actual clients. Plus, some other really good stuff that I’ll tell you about in a sec. If you are a skeptic about...
by Emily Crookston | Jun 24, 2016 | Emily's Musings, Entrepreneur, Writing Tips
If I were ranking feelings, inspiration would be super high on my list. I LOVE feeling inspired. Here are some random bits of stuff that made me feel inspired this week: This Cavalier fan’s story This kopywriter and his blog This former hairdresser and her...
by Emily Crookston | Jun 9, 2016 | Business Development, Entrepreneur, Marketing, Small Business
Not me. Not anymore. We established last time that I’m an academic (semi-retired academic, if one can be semi-retired at my age.). So when I was thinking about starting The Pocket PhD, I did what comes most naturally to academics. I started reading everything I...
by Emily Crookston | Mar 10, 2016 | Business Development, Emily's Musings, Entrepreneur, Small Business
A dear friend once told me a story about when he was in a car accident. He was driving late one rainy night and fell asleep at the wheel just as he was heading through a tunnel on a curve. The car smashed into the wall of the tunnel, then spinning around,...
